Benefits of carbon verification

Unlocking the benefits of expert carbon emissions verification: Confidence, credibility, and ethical leadership

Achieving independently verified low carbon emissions for your building or business is, of course, simply the right thing to do.

It augments a number of advantages, such as it:
  • Enhances your confidence in your calculations
  • Ensures your carbon claims are based on solid data and will thus withstand external scrutiny. You therefore can’t be accused of greenwashing your image, portraying yourself as more environmentally friendly than you really are
  • Demonstrates your commitment to leading the field when it comes to ethics and integrity
Benefits of carbon verification

Other substantial potential benefits from verification include:

Further emission and cost savings
The process of minimising your carbon footprint and having this verified saves you emissions and money now, by lowering your energy bills, for example. But it can also help you develop strategies and set realistic targets for continuous improvement in the future. It can do this by helping identify any lingering inefficiencies and untapped opportunities, for example.  
There’s mounting evidence that verified low carbon buildings provide higher rates of return for investors than other types. These future-proofed assets are in-demand among funders for reasons including the lower running costs resulting from their reduced exposure to volatile energy prices. They often qualify for attractive green financing too.
Verified low carbon emissions often lead to higher stock prices and greater confidence in your business among shareholders. These capital providers are not only seeking attractive and stable dividends but are conscious of their images for backing forward-thinking and responsible businesses as well.
Certified low emission buildings help you comply with current law and regulations, which are only likely to tighten in the years ahead. They therefore reduce your risk of incurring fines and other sanctions. Showing leadership in this way can also foster positive relations with law makers and regulators, potentially opening the door to you influencing future policy.
Buyers and tenants are increasingly willing to pay premium prices for properties with verified low carbon emissions. Their reasoning includes that they know these premises will:
  • Minimise their carbon footprints
  • Reduce their utility bills, through features such as their greater energy efficiency
  • Provide healthier living and working environments, through elements like better indoor air quality
Verified low carbon emissions can therefore add substantial value to your property developments.
Having a verified low carbon footprint helps you meet the requirements of leading relevant standard-setting and accrediting organisations. This makes a property more credible and enhances the chances of it receiving awards and recognition, for example. These can boost its marketability and value further.
Independent expert verification of your carbon footprint provides a valuable adjunct to any existing CSR activity by further underlining your commitment to a low carbon world.
People, especially at the younger end, increasingly want to work for employers that help protect the planet. The service we provide can therefore be a hugely useful tool in attracting and retaining quality staff. It can also enhance their motivation, leading to increased productivity.
There’s nothing wrong with shouting to your markets that you’re committed to verified low-carbon buildings. Independent verification enables you to do this with confidence, through means such as adverts, email marketing campaigns and social media.
Many companies, probably including your rivals, are already securing verified low carbon footprints. Why, therefore, leave the field free for them to exploit the commercial advantages that taking this course offers?

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